Rugile, of RUGI, is a destination photographer and digital creator, valued for her unique captures and insightful freelancer experiences. When makeshift branding no longer did justice to her growth, she sought a professional touch. Together, we forged a dual brand identity marrying her lively essence with modern design nuances. Her vibrant logo now sports a custom typeface and a signature yellow in the "g". We've also intertwined illustrations of her tales into the design, while a chic monochrome variant complements her wedding gigs, infusing a playful undertone.